Cookie Policy
Bee360 Services Ltd | Last updated: August 28, 2026 (v1.2 — added Gartner Peer Insights) | Effective date: August 28, 2026
This Cookie Policy explains how Bee360 Services Ltd ("Bee360," "we," "us," or "our") uses cookies and similar tracking technologies on www.bee360.com. It should be read alongside our Privacy Policy.
1. What Are Cookies?
Cookies are small text files placed on your device (computer, tablet, or smartphone) when you visit a website. They allow the site to recognise your device and remember certain information about your visit — such as your preferences or whether you've consented to cookies.
We also use related technologies including:
- Web beacons / pixels — tiny invisible images used to track page views or email opens
- Local storage — browser-based storage used similarly to cookies
- Session storage — temporary storage that is cleared when you close your browser
- Tracking scripts — JavaScript-based tools that collect behavioural data
2. Categories of Cookies We Use
Essential Cookies
These cookies are strictly necessary for the website to function. They cannot be disabled without breaking core site features.
| Cookie / Tool | Purpose | Duration |
|---|---|---|
bee360_cookie_consent | Stores your cookie consent preferences | 12 months |
| Session cookies | Maintain your session as you navigate the site | Session (deleted on browser close) |
| CSRF tokens | Security: prevent cross-site request forgery | Session |
| Load balancer cookies | Distribute traffic across servers for performance | Session |
Analytics Cookies
These cookies help us understand how visitors interact with our website — which pages are popular, how long people stay, and where they come from. Data collected is aggregated and used to improve the site.
| Cookie / Tool | Provider | Purpose | Duration |
|---|---|---|---|
| We do not currently use analytics cookies that require consent (see Marketing & Targeting Cookies below for our visitor-identification tool). | |||
Marketing & Targeting Cookies
These cookies are used to deliver relevant advertising and track the effectiveness of marketing campaigns. They may be set by us or by third-party advertising partners.
| Cookie / Tool | Provider | Purpose | Duration |
|---|---|---|---|
| Leadfeeder Web Visitor Tracker | Leadfeeder (Dealfront Group GmbH) | Identifies companies visiting our website based on IP address; tracks page views and behaviour for sales intelligence | Session + persistent identifiers |
LeadBooster Chat Widget | Pipedrive | Live chat widget for direct contact and lead qualification (de-de site only) | Session |
bcookie | Browser ID cookie; uniquely identifies the browser visiting our site for LinkedIn's ad measurement and audience-insight services | 2 years | |
li_fat_id | First-party identifier used for LinkedIn ad conversion tracking | 30 days | |
UserMatchHistory | LinkedIn Ads ID sync; matches website visitors to LinkedIn member profiles for the Website Demographics report and ad conversion measurement | 30 days | |
AnalyticsSyncHistory | Records when a sync with LinkedIn's analytics cookie took place | 30 days |
Note on Leadfeeder Web Visitor Tracker: This tool identifies the company (not the individual) behind a website visit using IP-to-company resolution. The data is used by our sales team to understand which businesses are interested in Bee360. No individual-level identification is performed without your explicit engagement (e.g., filling in a form).
Note on LinkedIn Insight Tag: This tag is used primarily to generate LinkedIn's "Website Demographics" report — an aggregated, anonymised breakdown of job title, seniority, industry, and company size for LinkedIn members who visit our site. It may also be used in future for LinkedIn ad conversion measurement. We do not receive individually identifiable information from LinkedIn — only aggregated reporting. If you are logged into LinkedIn or have a LinkedIn account, LinkedIn may recognise you as a member using its own cookies; see LinkedIn's Cookie Policy for details.
Functional Cookies
These cookies enable enhanced features and personalisation. Disabling them may reduce functionality.
| Cookie / Tool | Provider | Purpose | Duration |
|---|---|---|---|
| Language preference | Bee360 | Remembers your preferred language | 12 months |
| UI settings | Bee360 | Stores interface preferences | 12 months |
bee360_guide_promo_dismissed | Bee360 | Remembers that you've already seen or dismissed the Rolling Planning Guide promo for this visit, so it isn't shown again until you return in a new browser session | Session |
vuid | Vimeo | Identifies a unique Vimeo user for embedded video playback; remembers playback preferences | 2 years |
player | Vimeo | Stores video player settings (volume, quality) | 1 year |
| Gartner Peer Insights Widget | Gartner, Inc. | Embedded review widget shown on some solution pages; may set cookies once loaded | Session |
Note on Vimeo embeds: Our website embeds videos hosted on Vimeo. When a page containing an embedded video loads, Vimeo may set cookies and collect data (such as your IP address and device information) even before you press play. We use Vimeo's privacy-enhanced embed mode (dnt=1) where possible to limit this. If you have declined functional cookies, embedded videos will display as a click-to-load placeholder.
Note on Gartner Peer Insights: Some solution pages embed the Gartner Peer Insights review widget. It only loads after you accept functional cookies, at which point it may set cookies and send your IP address and browser information to Gartner, Inc.
3. Third-Party Services
Some cookies are placed by third-party services embedded in our site. These third parties have their own privacy and cookie policies, which we recommend reviewing:
| Third Party | Service | Privacy Policy |
|---|---|---|
| Pipedrive | CRM & LeadBooster Chat Widget | pipedrive.com/en/privacy |
| Leadfeeder (Dealfront Group GmbH) | Web Visitor Tracking | leadfeeder.com/privacy/privacy-notice |
| Analytics | policies.google.com/privacy | |
| Vimeo | Embedded video player | vimeo.com/privacy |
| Gartner, Inc. | Peer Insights review widget | gartner.com/en/about/privacy/policy |
| LinkedIn Corporation / LinkedIn Ireland Unlimited Company | Insight Tag (Website Demographics reporting & ad conversion measurement) | linkedin.com/legal/privacy-policy |
4. Your Choices
You have several options to control cookies:
Cookie banner
When you first visit our site, you will be presented with a cookie banner where you can accept all cookies, accept essential cookies only, or customise your preferences by category.
Cookie Settings (footer link)
You can revisit and change your preferences at any time by clicking "Cookie Settings" in the footer of any page on our site.
Browser settings
Most browsers allow you to control cookies through their settings:
- Chrome: Settings → Privacy and Security → Cookies and other site data
- Firefox: Settings → Privacy & Security → Cookies and Site Data
- Safari: Preferences → Privacy → Manage Website Data
- Edge: Settings → Cookies and site permissions
Note: blocking all cookies may affect the functionality of this and other websites.
Opt-out tools
- Interest-based advertising: Use the NAI Opt-Out Tool or Digital Advertising Alliance (DAA)
5. Do Not Track (DNT)
Some browsers include a "Do Not Track" (DNT) feature. Currently, there is no industry-wide standard for responding to DNT signals, and our website does not respond to DNT browser settings. However, you can use the options above to manage your cookie preferences.
6. Changes to This Cookie Policy
We may update this Cookie Policy from time to time, for example when we add or remove tools on our website. Any updates will be posted on this page with a revised "Last updated" date. Where changes are material, we will re-display the cookie banner to collect fresh consent.
7. Contact Us
If you have any questions about our use of cookies, please contact:
Bee360 Services Ltd
10 John Street
London, WC1N 2EB
United Kingdom
Email: info@bee360.com
Tel: +44 7700 139 590
Web: www.bee360.com